The liquor business is growing more every year and it can be hard to stay strong among so many competitors. Here, we show you how email marketing can save your business and which are the best tools to do it.
All around the world, people enjoy alcohol and drink it daily whether is a special event or just to end the day relaxed. Liquors are really popular in some countries and sometimes sell better than other drinks. These are made by distilling grains, fruits, or vegetables that have previously been alcoholically fermented.
Because of how big the industry of liquors is, you probably often see a liquor store while you’re passing by or even thought about opening one of your own. If you’re already in the liquor business, then you know that you’re facing a lot of competition every day. Because of that, it’s important to advertise your store or business right so you beat the others and can increase your income.
One way to do so is by using email marketing. This is one strategy that has been always useful and brings great results to anyone who uses it. It’s based on sending your customers emails that remain them that the brand is still there and that it cares for your needs. This creates a tight relationship with your audience and creates engagement.
So, it’s quite obvious that email marketing can really help your liquor business and give you more income. However, you need to choose carefully which software to use because not all of them work the same or accept some type of content.
Here, we put together the best three email marketing tools for liquor businesses:
1. Postr
Postr is an open-source email marketing tool that is free to use. They employ artificial intelligence, allowing the application to do a more comprehensive and in-depth study of each of your clients. This provides you with additional benefits since it allows you to interact with your consumers in a more effective and efficient manner.
Postr may be used to automate follow-up calls, segment contacts, and send transactional emails. Postr using Al-drive algorithms to assist you in determining the best time to send emails in order to achieve the best results. Anyone who registers for a Postr account receives email templates, up to 200 subscribers, and an unlimited amount of emails. Data can also be sent through processes.
In addition to the usual capabilities offered in most email marketing packages, you may have one-to-one personalized information depending on the automatic parameters we set for each receiver. Email marketing initiatives do not require this. However, it can let you send out automated, real-time information updates.
2. MailGet Bolt
MailGet Bolt gives you the option of creating an email template to target your potential clients. You may create eye-catching email templates using the drag and drop Email builder; simply drag the necessary field and place it where you want it. You can also include photos of wine bottles, related text, headings, separators, and colors. Their simple text editor is ideal for professional emailing. With this function, you can simply send text emails and format typefaces to your liking.
MailGet Bolt allows you to build your email list and client data in a methodical manner, and you can also import your contacts through CSV files. It allows you to delete invalid email addresses and unsubscribed people from your contact list.
3. SendinBlue
Sendinblue is an email marketing service that helps you create and grow your business and client contacts. It offers capabilities like marketing automation, transactional emails, email campaigns, and so on for you to grow your business. With Sendinblue, you can get analytics data on your email campaigns, subscriber management, mobile-optimized emails, spam check, and so much more. It also offers email list segmentation so you can manage all of your contacts in one place, as well as detailed information about your email campaigns and their challenges.
Also published on Medium.