If you want to use email marketing for B2B business, you should read this article because we have the best tools for you.
Nowadays, the best way to increase in the market is using email marketing because it allows you to improve better interactions with your customers in order to keep them informed about special offers and price changes.
Email marketing is really demanding because you catch the attention of the user with creative messages and templates. Besides, it will allow you to be competitive in the market.
Any business that wants to connect email marketing with the rest of their business should use the Email Marketing API. Without the need for scripting, the API provides for the automated distribution of highly tailored messages.
However, it is not easy to find a software, application, or website for email marketing because not all work in the same way. That’s why you should try out these softwares, and your campaign will be a lot more successful. As a result, sales will have increased and conversion rates have improved.
1- Postr
Postr is really useful for B2B business because there are many benefits such as free starter plans with 1,000 monthly emails, full API support via webhooks, and easy access to anonymized click data for insightful insights.
Postr, which has over 50,000 business users, is the way to go if you want to start your first campaign. With this fantastic tool, you can set up your campaign in minutes and supply your clients with extremely relevant information.
This platform makes use of artificial intelligence to analyze user behavior and deliver hyper-relevant content to each individual. With a flexible template editor, you can now personalize emails, making it easier than ever to send high-converting communications.
2- Mailjet
Mailjet is a user-friendly email platform that lets you generate, send, and track emails. You can use Mailjet platform to create beautiful campaigns, simply collect statistics on the performance of your messages, and ensure that the right material is delivered to the right people.
Mailjet offers a free service that allows you to send up to 6,000 emails each month with a daily restriction of 200. The free plan includes a few capabilities, such as A/B testing, segmentation, or automation, and it doesn’t allow multiple users to modify emails at the same time.
3- Mailgun
With a/b testing and tags on your email templates for real-time analytics, Mailgun allows you to measure the business effect of your email campaigns. Understand how your messages appear in different desktop clients, such as Outlook, Gmail, and others.
Mailgun is a major provider of email API services for sending, validating, and receiving emails at scale through your domain. It also includes robust open, click, bounce, and delivery tracking for tracking the performance of your sent emails. You can send customised emails to a specified group of people.
Also published on Medium.