Brand categorization is probably one of the most important aspects of marketing, because it shows your position as a brand and how your customers categorize you. You must be consistent with your activities and marketing to link your brand with a certain category. Otherwise, your brand would be lost in the void.
Regardless of the category you’re attempting to identify your brand with, successful brand categorization requires laser concentration and consistency. So, when you know the bran categorization of a company, you get to know how they want to be identified and what path they’re following to be bigger.
So, knowing others’ brand categorization also helps with yours, so you can understand how to adapt your message and get better results. To get that information, you need to use an API, which is a link between two or more computers or computer applications. It’s a sort of software interface that provides a service to other programs.
To get that API, you need to use a software, such as Brandfetch. But, is there an alternative to it that does the same thing but better? We recommend you check Klazify, an API that travels to the supplied domain or URL, gets data, and categorizes it using an IAB V2 Standard classification taxonomy, which may be used for one-on-one customization, marketing segmentation, online filtering, and other things. As a result, a category may now be assigned to the URL or domain.
Klazify’s categorization system is ideal for internet filtering and website creation. They are capable of handling almost all of the world’s languages as well as all of the accessible domains. Klazify lets you choose between IAB taxonomy categorization and a more straightforward category structure.
How Does It Work?
You need to enter www.klazify.com, get an API key by making an account, then paste the link to the website you want to categorize and submit it. This is how you’ll get different information about any brand you want.
The Website Categorization API scans a website’s content and meta tags with a Machine Learning engine. It uses Natural Language Processing to take text from the web and categorize it into up to three categories (NLP).
Why Is Klazify The Most Effective API?
Klazify is a robust and scalable platform that can handle millions of requests while remaining stable even in the most difficult conditions. It’s also quite simple to use and integrate, which saves you time.
Because each endpoint is well-documented and includes examples, customers can get things done quickly. Furthermore, the Customer Support Team is ready at all times to address any queries you may have.
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Also published on Medium.