Selling on the marketplace vs. own shop? This question is becoming more frequent every day. Currently, marketplaces are changing the retail industry worldwide; which is why many businesses migrate to platforms that offer the necessary tools to achieve success. We will tell you why if you are a developer this is an excellent idea for you. Keep reading API Providers: Take A Look At The Best API Monetization Platform In 2023; we will tell you about Zyla API Hub, an exclusive APIs marketplace.
As an entrepreneur and developer, it is essential to consider an omnichannel strategy so that your business objectives can be exceeded. This is why an online store will outperform your planning. Today there are digital options that provide you with the necessary tools for your business to succeed and achieve its goals.
Choosing marketplace vs. own store depends on your objectives. If you want to cover a larger territory, for example; the entire US and you are also interested in exporting and taking your products to the whole world; your best ally is a marketplace that offers you the technology, security and support necessary to achieve it efficiently.
According to data from eMarketer, Latin America showed extraordinary growth in eCommerce; of 36.7%, since the start of the pandemic despite the decline in retail sales and the health crisis. For their part, marketplaces are playing a very important role in changing the retail industry at a regional level; and worldwide are causing businesses to reevaluate their sales strategies to compete in today’s increasingly challenging business environment.
By integrating your store into a marketplace, your business obtains significant benefits such as the following:
Minimum investment
You do not have to worry about paying the rent of a local or an expert who charges you for creating a website. The time and dedication you put into your project is your biggest investment and what will give you the best results. However, remember that marketplaces have sales fees and commissions that you should factor into your costs.
You take advantage of traffic and tools
The same marketplace has already made a large investment so that a business can export successfully; so you can take advantage of this from the beginning.
As an entrepreneur you can take advantage of the traffic that already exists on the site. On eBay, for example, there are 187 million buyers around the world, so the platform remains active at all times. The traffic is already happening on the site, you just have to create a presence.
Make use of the tools that the marketplace offers you, such as sophisticated search engine optimization (SEO) technology, mobile apps and business management tools to grow your business.
You receive collaboration and support
The efforts made by a marketplace vs. own store are always aligned with the needs of the businesses that are added. Zyla API Hub, as part of its seller support, helps you in the startup process, as well as in your growth and scalability.
Access to global demand
This is one of the greatest benefits, especially of a global marketplace like Zyla API Hub, since it gives you access to demand from different parts of the world and thus expands your market outside of Mexico. Latin American sellers reach an average of 24 foreign markets by having a business on Zyla API Hub.
Zyla API Hub
In terms of website functionality, payment methods, and professional support, Zyla API Hub stands out from the competition. Your APIs may become profitable thanks to our platform for API monetization. With help of the proposed marketing tactics and SEO curation, it enables you to increase current traffic in order to expand your audience. You’ll be able to attract clients like never before as a consequence!
Zyla continuously assures the highest quality of its APIs through technical assessments and sales follow-up.
The Zyla Labs team can receive assistance in locating reasonable prices and providing adaptable solutions for you and your clients. It’s simple to publish your works on the Zyla API Hub, and it will fundamentally alter how you promote your goods and generate revenue.
If you want to know more about it, we recommend you read The Most Complete Starter Guide To Sell On Zyla API Hub
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Also published on Medium.