Does your Travel Agency want to get back in business after a rough time? Try these email marketing services!
Tourists begin planning their holidays weeks or even months in advance by reading travel articles, journals, blogs, destination websites, and destination customer evaluations, among other sources. As a travel agent, you must have the right offer at the right time to match your customers’ requirements and travel expectations.
Using email marketing tools, you can establish a direct channel of connection with your consumers to communicate with them at any time. Travel email newsletters may entice readers with attractive imagery, persuade them with compelling travel experiences, and provide tips on how to get back into travelling. It can assist you in going beyond ticket sales and focusing on the journeys you’re selling. Therefore, with a suitable email approach, you can establish an audience of engaged subscribers, so your travel promos, loyalty programmes, and offers get the attention they deserve.
But you might think twice before turning to Mailchimp. It may be a popular platform that powers marketing, e-commerce, etc. Yet, there are more affordable options or tools with better automation. For that matter, we will tell you some of the best email marketing Mailchimp alternatives for travel agencies.
Postr
Postr ensures that every email, regardless of industry, gets sent on time and does not get lost in cyberspace. As a result, this email marketing solution is designed for businesses such as Travel Agencies and those dealing with prohibited content (Affiliate marketing, Adult Content, Cannabis Businesses, Pharmaceutical products, Casino and Gambling services or products, Multi-level marketing, Sports Betting, Cryptocurrencies, etc.)
What’s more, the platform contains free responsive email templates that you can customise to increase conversions and open rates by up to 70%. Not to mention it will track what motivates people to interact and what doesn’t. And because you only pay for what you deliver, you may obtain everything at a reasonable price. You may, however, test Postr for free and get 1,000 emails – totally created by yourself (no branding watermarks included)– to send to your first 200 subscribers.
Moosend
Use automation to make your ads look like a specialised travel agent, from unique events to exclusive discounts and must-see attractions. You may use Moosend to share locations, people, and experiences to boost bookings and send clients on a trip. With the perfectly timed email and templates that travel, you’ll never miss another reservation.
You may also offer weather-based tips to assist clients in getting the most out of their chosen trip. Furthermore, Moosend‘s tracking automation keeps track of their preferences, so you can make data-driven decisions that have a tangible impact on your organisation.
ActiveCampaign
ActiveCampaign lets you figure out where your target audience is and how they found you and then automate a nurturing process that converts leads to customers. Use tags to segment your customers, then communicate exclusive member benefits, special events, and promotions surrounding your rewards program membership. That way, this service creates customer acquisition and loyalty experiences.
Also, ensure that your visitors have all the information they require before and after their visit. Use automation to plan ahead of time and customise communications for each client. Overall, ActiveCampaign‘s Customer Experience Automation allows you to stay in touch with your customers, drive reservations, and expand your Travel Agency.
We hope you found these alternatives to Mailchimp useful!