Are you having trouble reaching your target audiences and making an impact? Then use a classification API to improve your marketing data!
In an era when consumers are bombarded with advertisements everywhere they look, it is no surprise that marketers are looking for ways to improve digital advertising.
The process of adding new information to existing customer data is known as creating marketing data. This can include demographic information, behavioral characteristics, online activity, and other information.
Companies can also identify their target audience and tailor their outreach efforts. Data enrichment can help improve customer experience when used in conjunction with other marketing tactics such as user reviews or loyalty programs.
However, in order to cut through the noise, businesses are increasingly turning to machine learning algorithms to better understand their customers and, as a result, attract more customers. This is where APIs come into play.
But, What Is An API?
APIs serve as a conduit for data exchange between two applications. They are built around a self-learning algorithm that examines the relationship between HTML content and IAB categories. The system’s output is a simple JSON file containing all of the detected associations.
As a result, it is more important than ever for businesses to stand out and provide exceptional marketing campaigns. One method is to supplement your data collection with APIs; and if a company wants to stand out, it is more important than ever to use exceptional online marketing data service.
Having said that, we recommend that you try this API out to improve your results today!
KLAZIFY
Klazify is a well-known and widely used API in today’s world. This program uses Natural Language Processing (NLP) to detect online information and a Machine Learning Engine to evaluate a website’s content and meta tags.
Klazify have also a search engine that sorts web pages and businesses into categories depending on their expertise. Its goal is to locate, rate, and categorize the greatest websites on the web (up to 3 levels).
It has a scale of 0 to 1, with 1 denoting complete certainty and 0 denoting complete ambiguity. Using the IAB V2 Standard Classification taxonomy, this API connects to a specific site or URL, gets data; and then categorizes it into over 385 different categories for one-to-one customization. Thanks to Klazify‘s domain classification; customers may easily deliver services like Internet filtering, subscriber statistics, advertising networks, and fraud prevention.
How to use it?
1-Go to www.klazify.com and get an API key. It’s free, easy, and secure!
2- Paste the URL, domain, email address, or text to be categorized into the provided box, then confirm that you are not a robot by clicking the submit button.
3. You’ll then receive the API answer in your preferred programming language. Klazify makes use of JSON, Python, and PHP.
4. Select the best result and save it. After that, you’re free to do whatever you want with it.
For additional information, go to https://www.klazify.com/#faq
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Also published on Medium.