Are you a coding fan or do you work for a tech company? In this article, we are going to talk about the most significant benefits you can get if you publish an API in online marketplaces. Maybe it sounds complicated at first but we assure you it’s easier than it seems. Join us in this developer’s journey.
Have you ever heard about APIs? In case you don’t remember it we tell you that they are a basic concept in the programming world. As an acronym for Application Programming Interface, they refer to a code structure that allows you to get information from one side of the web to another.
So, if you make a ‘call’ asking for specific data, the endpoint -your HTML direction- will obtain it from a bigger server. The ‘response’ is what you see on your screen when the process finishes. We can say that APIs are the future in an online world where everything is connected.
But what about marketplaces? Is this a new term? Not really. It comes from the people’s ancient tradition to come to an outdoor place and buy the things they need. With the boom of the Internet era, many online markets were born and they are here to stay. They offer price comparison in similar items and the chance of finding the best deals.
So, why developers shouldn’t have a similar space? They can sell their APIs on an API marketplace, and other suppliers can buy access to them. This makes software products more discoverable for their founders and may speed up the resolution of customer issues.
Let’s pretend we are creating an app that relies on whether to function properly. We could create this software from scratch, which would take a lot of time and money. Or we could directly buy a weather API from an API marketplace and solve our problem with minimal effort. API programmers who created it will gain attention and earn money in the same space.
Supposing we are at this point, what are the benefits we can get for integrating our API to a marketplace like Zyla API Hub?
-Presentation: Imagine this as the first impression card of your product. It’s a short description, a few photos of its functionalities, and other aspects covered by a marketing team. Publish it freely, with a step-to-step guide.
-Simplicity: Developers may come to one spot for the majority of their needs. There are added-value features such as wire aggregation, integrated API training, centralized support, and problem tracking. They would use all of this to do a single integration across several API providers.
-1º Level Support: You won’t have to take care of any problem related to your product. 80% of requests are about how it works.
-Monetization: Get subscriptions to different plans based on the number of API requests.
-Pricing: All the APIs will be categorized to establish a fear plan price based on what you have to offer.
-Quality assurance: we will test your API to give your clients the best user experience.
-Curation for SEO: our expert team will create content to lead customers and generate organic traffic.