Do you want to get the best out of your consumers’ data, but do not want to waste any time qualifying leads? Then, read this article because here we will tell you 3 ways to use a lead enrichment API in 2022!
As you probably already now, lead enrichment is the method of finding and including important data to a lead record to improve the qualification phase and to make sales teams and marketers get in touch with leads with personalized talk and interesting offers, with the objective of gaining paying clients.
Ways of doing it depends on you. You could do this by hand, searching data on social media, such as Linkedin, and completing the information that you lack on your CRM or MAP, for example, nationality, gender and geographic location of a person, or size, industry and profits of a company.
However, doing this by hand can take ages and it is such a mechanical work that it will be easy to get confused or overwhelmed when looking all that amounts of data and classifying them. Good news is that you can turn to a lead enrichment API, that will automatized all this for you without needing to make any updates between CSVs and your CRMs and databases.
How To Use This?
Here we will talk about three different ways to use a lead enrichment API. In the first place, this cutting-edge technology software programs allow finding deep information from email addresses you receive with short forms your customers complete. Name, company size and industry are just a few examples of the data you can get just by entering an email domain.
On the other hand, you could also get to know that your customer’s intentions, likes and interest are, which can enable you communicate hem with the right person, department or team of your company. This is to say, with automated data transfer, you can get leads to the right customer service agent quicker. Personalisation is valued for the audience, and this way, you can see your sales grow faster, thus, offer a good customer service.
Finally, all this data can be used to design and create marketing campaigns that can reach your ideal customer profile, or even, to find new ones where you thought you have no possibilities. This is a way to amplify your reach and target with an accurate method, with fewer chances to fail.
Where Can I Get A Lead Enrichment API?
Now, a very important thing. There are quite a few excellent lead enrichment APIs available, however, not all of them have the same working system and offer the same results. Therefore, if what you are looking is specifically to do lead enrichment, we will recommend you to consider using Klazify.
Klazify is currently the best lead enrichment API. It can obtain huge amounts of data and classify it among different categories to give you the chance to use it properly, fast, and efficiently. Its classification method is based in the IAV B2 taxonomy, but it also offers three different categories to dive the content that result easier and more understandable.
Klazify was made to help startup founders, marketers, managers and sales team to increase their leads and to turn them paying customers. With this SaaS, you will surely achieve this and much more, as sales campaigns are better designed and products are improved by the categorization of data you already have on your own website.
We have told you how to use lead enrichment APIs in 2022. But, that is not all. To make sure you make the best enrichment process possible, Klazify will be a must-have tool. Start trying it now and see how your chances of success multiply considerably.