It might be difficult to decide which of the numerous new email marketing solutions on the market is right for you. Here, you’ll learn about some of the most popular email marketing tools and how they may help you.
I was tempted to include a great statistic in the opening sentence, just to brag.Then it occurred to me that these statistics might not be comparable in every country or location. But, after some consideration, I discovered one statistic that remains constant regardless of location. It’s true: A real estate agent who doesn’t use email marketing is losing 100% of the potential clients!
Why Should You Use Email Marketing In Real Estate?
1- Purchasing or renting a home is a large-ticket item that should be carefully considered before making a decision. Even if you construct a wine fountain in the garden of the house and advertise it on social media, no one will make that impulse purchase.
2- Writing excellent real estate emails will help you close more sales, even (particularly!) in the downtime, because so many leads, especially millennials, prefer to be reached by email.
3- You only have a certain number of hours to meet individuals, show houses, create proposals, and communicate with possible clients. Not to mention the fact that you have a life to live!
I4- In addition to these advantages, when you combine a winning strategy with a winning strategy, you get the best of both worlds.
Here Are Some Of The Most Effective Real Estate Email Marketing Methods To Try:
1- Create emails with specific recipients in mind.
2- Sites are a type of web page that is used
3- Segment your clientele.
4- Campaigns can be automated.
When Developing A Real Estate Email Marketing Plan, There Are A Few Things To Keep In Mind.
1- It’s all about the timing. 2- Be innovative. 3- Update your email list on a regular basis.
The importance of marketing yourself on a daily basis in order to stay top-of-mind with potential clients and expand your network One method of digital marketing, in particular, outperforms the others: email marketing. You may use this to categorize your audience and educate potential customers.
Email marketing allows you to nurture your consumer base so that they come back to you for their next purchase and/or recommend you to their friends and family. However, you’ll need to discover the right email marketing tool for the job. To assist you, we’ve put together three that are tailored to the needs and expectations of real estate. These are the following:
Postr
Postr is a new email marketing platform that use Artificial Intelligence technology to boost open rates by up to 70%. This free service operates on the premise that personalisation boosts conversions. The first 200 subscribers are free, and you may send up to 20,000 emails every month. The good news is that you are not restricted to sending newsletters; you can also send welcome emails, birthday announcements, and any other type of information you choose.
Postr also enables you to provide personalized information for each recipient, which is not feasible with other email marketing systems. The best aspect is that there are no restrictions on the number of individuals that may enter your contest or sweepstakes.
GetResponse
GetResponse helps organizations establish targeted subscriber lists and distribute high-impact newsletters. The business offers marketing automation, responsive email design, hundreds of ready-to-use email templates, a landing page builder, and useful statistical analysis tools.
With a global reach of more than 350,000 clients in 183 countries and 27 languages, our platform provides a pleasant experience and quick delivery. It has a specialist team that provides excellent customer service in the event of any issues while using its products.
ActiveCampaign
ActiveCampaign’s category-defining customer experience automation platform (CXA) helps over 130,000 businesses in 170 countries to engage meaningfully with their customers. For enterprises of all sizes, the platform gives access to 500+ pre-built workflows that link email marketing, marketing automation, and CRM for successful segmentation and personalisation across social, email, messaging, chat, and text.
This program eliminates barriers between data sources, communication methods, and teams. This allows firms to provide a fully personalized, real experience for their consumers, allowing customer connections to grow as the firm grows in size.