Are you looking for emotion analysis APIs for the automotive industry? If so, you are in luck! Here are three APIs you can use!
Believe it or not, the detection and analysis of emotions is an area that is widely used in companies. The emotional response that people have to certain products and services is taken into account when developing marketing strategies and improving customer service.
In fact, a well-known case was in the automotive industry. Bentley used emotion detection in a marketing campaign to suggest car models based on customers’ emotional responses to certain types of cars.
As the demand for tools capable of analyzing emotions grows in line with their use in many industries; there is now a significant amount of software with online API access that is comparable to our ability to recognize and analyze emotional gestures. These APIs, based on algorithms, use facial recognition, mathematical analysis and artificial intelligence to determine the emotional state of people.
What Exactly Is An API For Emotion Analysis?
A piece of software called an API, or application programming interface; allows two applications to connect with one another and exchange data. This allows a certain software to obtain direct access to reliable information from trustworthy providers. Thus, an emotion analysis API allows you to easily ascertain the human emotions discernible in a picture; by merely uploading the image’s URL.
What’s more, using APIs is easy and doesn’t take much work. A computer, an internet connection, and a reliable API provider are all you need to use one. So if you are currently looking to employ a reliable API in your automotive business; then here are three of the best emotion analysis APIs available on the market:
Emotion Detection API
Emotion Detection API is a reliable product that has recently become popular du to its efficacy. It is offered at the reputed API marketplace Zyla API Hub. This API effectively recognizes human facial microexpressions by utilizing cutting-edge artificial intelligence, as well as mathematical analysis. The seven basic emotions—neutral, joy, sadness, surprise, anger, fear, and disgust—are then used to classify them.
Additionally, the results are delivered within a couple of seconds. And the response includes an emotion percentage between 0.01 and 0.99, with a proportion that is closer to 0.99 suggesting a more accurate emotion.
EmoVu API
EmoVu API is a tool created by Eyeris to precisely identify emotions. Automatic learning and the identification of microexpressions are some of its byproducts. By employing this API you’ll be able to accurately predict how your content or product will affect and resonate with your target audience on an emotional level.
The wide platform support provided by EmoVu also includes a number of tracking functions; such as head position, inclination, eye tracking, open/closed eyes, and others.
Real-Time Image API
The Swiss company Nviso specializes in emotion analytics; employing 3D face imaging technology to track numerous distinct facial data points and generate probabilities for the seven most common emotions.
Nviso offers a real-time image API; which is built on the in-the-moment perception and observation of individuals and things in context; as well as the reasoning and semantics of human behavior based on reliable scientific study. However, it does not provide a no-cost demo.
Related post: Measure Attention In Faces Using A Pose Analysis And Emotion Detection API