Are you wondering which are the 3 best data enrichment tools for B2B startups in 2022? If that is your case, and you are also wanting to find a way to have more leads, take a pick at this article because here we will introduce you to them!
Data enrichment tools are becoming, every day, increasingly important to the success of any business. To begin, we’ll define data enrichment as the process of appending or otherwise supplementing gathered data with relevant context gained from other sources. In other words, these APIs extract a large amount of data from any URL and categorize it in order to arrive at conclusions that can assist you in making key business decisions and modifications.
In order to do so, data enrichment APIs, employ artificial intelligence to access and harvest data from any website, and are increasingly commonly utilized to maximize data you already have but are unaware of. These B2B tools are an excellent third-party solution to automatize the information your website already has, and to help you develop important business decisions.
It is known that the possibility of having an accurate insight of your customer’s preferences and sentiments can lead to improve targeting, segmentation and personalization of sales, to gather better KPIs and, as a result, to improve conversions. Nevertheless, you could think that gathering this information might be hard.
So, you should know that is work has been automatized by APIs that are prepared to help you find this information and help your business grow. These are known as data enrichment tools that use website categorization to give you the best results. We will now introduce you to the 3 best data enrichment tools for B2B startups in 2022 to help you improve your customer’s insights.
Klazify
Klazify is one of the most useful APIs available right now, and the one we most recommend for data enrichment. This application extracts internet information from a website’s text content and meta tags using Natural Language Processing (NLP) and a Machine Learning Engine. The response can be written in JSON, PHP, or Python.
This platform will go to the correct domain name or URL, collect data, and generate appropriate classifications using the IAB V2 Standard classification taxonomy. These categories can be used for one-to-one personalization, marketing segmentation, and internet management, among other things. This website categorization API is the finest one for you if you’re seeking for a way to improve your company’s performance.
URL-Classification
URL-Classification is another option you should consider for data enrichment. This API sends an HTTP request to one of its servers, which responds with the domain, URL, or keyword classification. URL filtering, parental controls, end user segmentation, brand safety, programmatic RTB, and web filtering are only some of the services technology’s applications. It will also assist you in improving your advertising performance.
Clebarbit
This is a different alternative you should think about. With the Clearbit Enrichment API, your team gets access to all the data. You can power precise lead scoring and routing, thorough customer segmentation, and reporting that drive outcomes with automated enrichment. It may also add over 100 B2B data points to every account in your target market, such as installed technologies, employee count, revenue, location, customer´s information, and more.
These are the 3 best data enrichment tools for B2B startups in 2022. You should also know that all of them count with user-friendly designs that will help you gather all the information you need to gain better leads. You can try all of them until you find the one that suits your needs better and obtain the results you are looking for.